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According to the new report, Facebook users logged 13.9 billion minutesx on the sitein April, making it the most populaf social networking site on the Web. was the seconf most popular social networking site with abouf 5 billion minutes spent loggedin April. Twittetr logged roughly 300 millionm minutes, and LinkedIn abouy 202 million. According to the Nielsen total minutes spent on sociapl networking sites has increasefd 83percent year-over-year. Twitter had far-and-away the fastest growthb over the pastyear -- with aboutt 37-times more minutes spent on the site in Aprikl 2009, compared to April of last year. Facebook also postecd rapid growth, with a seven-fold increase over last year.
“We have seen some majort growth in Facebook during the past and a subsequent declinein MySpace. Twitterd has come on the scenee in an explosive way perhap changing the outlook for theentirde space,” said Jon Gibs, Nielsen vice online media and agency “The one thing that is clear about socia networking is that regardless of how fast a site is growin g or how big it is, it can quicklgy fall out of favor with consumers.” Whil e Facebook has become the top dog in the socia l networking space, MySpace is the leadeer in online video. With 121 million videp streams, MySpace.com was the No.
1 sociak networking destination when ranked by streams and totapl minutes spentviewing video. MySpace visitors speny 384 million minutes viewing video on the with an averageof 38.8 minutes per In comparison, Facebook visitors spentt only 114 million minutes viewin g video in April, with an averagwe of 11.2 minutes per video viewer. The Nielsen Co. is a globaol information and media company specializingg inconsumer information, television and other media
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